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Elephant presents

CALIFORNIA

CALLING

Dedicated to the communities affected by the 2018 wildfires.

Last year, nearly 2 million acres were devastated by the deadliest, most destructive wildfires in California history.

Man placing shirt on silk screening board Hands applying paint to silk screening board

Stuck in
the middle.

Surrounded by smoke and inspired by the communities’ resilience, our design team reimagined the California Grizzly and used it to create custom tees, pins and posters.

Rose Bear shirt being placed to dry Poppy Bear shirts finished and folded Machine drawing Rose Bear image on a stencil

Our t-shirts (kids and adult sizes), pins, and posters will be available for purchase at our exclusive pop-up shop during our SF Design Week Studio Crawl this Friday, June 21. You can choose what amount to donate. All proceeds will go to the American Red Cross to help the communities that are still displaced.

Poppy Bear stencil Workshop and workers handling shirts

001

The Golden Bear

Golden Bear design created by Kevin Lam

This design is all about the resilience of California to overcome difficult situations and come out stronger than before. It’s a flip of the UNC Tarheel mascot with added elements like the California poppy.

— Kevin Lam, Artist

Golden Bear design created by Kevin Lam
California Calling circle spinning

002

The Poppy Bear

Poppy Bear design created by Alyssa Wigant

This design is inspired by the quote ‘grow through what you go through’ and represents the strength of Californians and how we will continue to thrive, regardless of what knocks us down.

— Alyssa Wigant, Artist

Poppy Bear design created by Alyssa Wigant